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About me

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I think a world -and a workplace- that looks and feels like a playground is possible for us all. A space where we show ourselves to others as we feel, where we have the courage to make mistakes and learn together from what happens for us.

Since 2012 I've been creating and facilitating development programs for people keen on self-awareness and willing to develop authentic relationships with others, both @work and @home.

I am fascinated by the diversity of solutions that become possible when we start asking (ourselves) questions from a place of courage and trust. This is the thread that runs through all the programs I create and facilitate: to enable participants to take back their power and open up to being and building with others.

Personal strength comes from a game of questions: Who ...? Why..? How...? Who...? And what..?

If you think you've run out of answers, I would be happy

to inspire you with new questions.

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Why work with me?

Business background

11 years in multinationals, in roles focused on communication and rapid solution-finding

Education mix

Analytical thinking (programmer's degree) + humanistic training (psychology)

Results

Satisfaction of more than 2000 participants: 9.8 / 10

Flexibility

I have a personality profile that places me in a sample of 3% of the Romanian population

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My Journey

I began my path at the Tudor Vianu National College of Computer Science in Bucharest, back when programming was still done with pen and paper. While everyone expected me to pursue a career in tech, my curiosity pulled me toward people.

After studies in International Business and Economics (ASE-Bucharest) and the Franco-Romanian Institute of Management at the University of Auvergne, Clermont-Ferrand, I found myself wondering: What am I really doing here?

The answer came in 2005, when I started my first training in Transactional Analysis. From then on, I never stopped exploring self-awareness and relationships. I discovered that the two are inseparable: only when we know ourselves and build healthy relationships can we feel truly present and in control of our lives.

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Professional background

Independent by nature, I started working in banking during my first year of university — moving from receptionist to product and business development. My turning point came while working on two of the largest market mergers. I saw first-hand that without emotional assertiveness, even the best strategies fall apart.

In 2012, I took the leap from banking to training and consulting, and I’ve never looked back. Since then, I’ve supported leaders and teams across industries to grow in:

  • Self-awareness & emotional intelligence

  • Communication & relationships

  • Team building & leadership

  • Stress management & resilience

  • Public speaking & presence

 

As of 2024, I joined the Entrepreneurship Academy as a Team Coach, and in 2025 I became Head Coach — guiding future entrepreneurs and leaders in building not just businesses, but resilient, collaborative teams.

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Beyond my professional identity, I have other selves that keep me connected and grounded: I paint furniture, cook, read, travel (especially in India), and practice yoga (Ashtanga Vinyasa).

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The Methods Behind the Spark

Assertive Spark combines powerful, internationally certified tools that ensure each program is both practical and transformative:

  • Process Communication Model (PCM): Understand behaviors and communication under stress.

  • Emotional Intelligence & Emotional Assertiveness: Build clarity, courage, and connection.

  • Perceptual Development (Somato-Psychopedagogy): Reconnect body and mind for deeper awareness.

I don’t believe in “one-size-fits-all.” Alongside the Assertive Spark for Teams program, I also design custom workshops and coaching programs tailored to your team’s unique context.

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Why This Matters

From programming to banking, from management to psychology, my path has always been about connecting dots — between people, ideas, and possibilities.

Today, through Assertive Spark, I bring all these experiences together to help leaders, teams, and individuals ignite the clarity, courage, and connection they need to thrive.

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